ASCENDO ASCEND YOUR FINANCES
ABOUT ASCENDO

Built by someone who has been on both sides of the table

25 years in technology. Multiple companies built, scaled, and sold. Now focused on one thing: helping CFO teams work smarter.

Petar Kozjak, CEO of Ascendo

Petar Kozjak

CEO & Principal

After 25 years building and leading technology companies — including serving as Country Head at EPAM Systems and Managing Director at Emakina.HR — I made a deliberate move into FP&A transformation consulting.

I've spent two decades watching finance teams struggle with the same problems: too many spreadsheets, too little visibility, and planning cycles that consume weeks every quarter. The technology to fix this has existed for years. What's been missing is someone who understands both the finance side and the technology side deeply enough to bridge the gap.

That's what Ascendo does. We don't just implement software — we redesign how your finance function works, then put the right tools in place to make that new way of working sustainable.

As a certified Farseer implementation partner, I bring the technical depth to deliver complex FP&A projects and the executive perspective to speak the language of finance leadership.

BACKGROUND

25 years building things that last

2026

Launched Ascendo

Took over an established Croatian company — operating since 2014 — as owner and CEO, and relaunched it as Ascendo: an FP&A consulting practice and certified Farseer implementation partner, serving mid-market and enterprise clients across CEE and Western Europe.

2022–2026

Country Head, EPAM Systems

Led EPAM Croatia, managing a 60+ person digital delivery unit. Oversaw post-acquisition integration of Emakina.HR into EPAM's global operations.

2015–2022

Managing Director, Emakina.HR

Appointed MD following acquisition of Endora. Led end-to-end delivery, business development, and team scaling for regional and international clients.

2007–2015

Co-Founder, Endora

Built a custom software development company from the ground up. Secured external investment in 2009. Successfully exited via acquisition by Emakina Group.

2002–2007

Founder, Type4 Creative Workshop

Founded an early-stage web development studio. Built proprietary CMS, design framework, and hosting infrastructure.

THE TEAM

Founder-led. Not a one-man band.

Ascendo is a team of three today — and built to grow. Every consultant goes through the same structured path before owning a client engagement: financial modeling certification, Farseer platform certification, and supervised delivery on live projects.

The ambition is bigger: specialist teams organised by industry verticals — consultants who combine FP&A craft with deep knowledge of how their industry actually plans, budgets, and forecasts.

OUR MANIFESTO
7+7
YEARS WITH A CLIENT · YEARS WITH A COLLEAGUE

We measure ourselves on two numbers: clients who stay with us for seven years, and people who build their careers here for seven years.

Every decision we make is tested against one question: does this make a client want to stay seven years — or a colleague want to stay seven years? It's why we say no to projects that aren't ready, why we sign acceptance criteria instead of arguing about them later, and why we hand over systems your team can own without us.

We're at the beginning of that story. But everything we build — the methodology, the relationships, the team — is built for it.

HOW WE WORK

A few things we believe in

01

Diagnosis before prescription

We never recommend a solution before we understand the problem. Every engagement starts with a thorough discovery of how your finance team actually works today.

02

Outcomes over implementations

A successful implementation that nobody uses is a failed project. We measure success by adoption, time saved, and decisions improved — not go-live dates.

03

No surprises

Fixed scope, fixed price, clear timeline. If something changes, we tell you before it affects the budget. Every engagement is managed with full transparency.

04

Long-term thinking

We build for the next five years, not the next demo. That means documentation, knowledge transfer, and making sure your team can own the system independently.

Want to know if we're the right fit?

Let's have an honest conversation about your FP&A challenges — no pitch, no pressure.

Book a free discovery call